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Should you care about branded content? If you care about brand awareness, customer engagement, and relationships, the answer is yes. Branded content has proven value. A study by IPG Media Lab showed that brand recall increased by 59% when customers viewed branded content when compared to recall from traditional advertising.   Of course, not allRead more

Online marketing is the world’s most effective brand promotion technique and social media marketing defines almost the entire concept. Everyone want a marketing effective for his company. As it is, Social media marketers from all over the world are faced withan ever-growing list of tasks. From customer support to creating and sharing valuable content onRead more

Update (december 2018) : check our analysis on Instagram Hashtag Search API replacing Instagram old Hashtag API deprecated in december 2018 After May 2018 restrictions, December is a kind of rebirth of Instagram API, moved to Facebook Graph API. Now called Instagram API Graph, to obey Facebook structure. Apart from profile search, all Instagram (old)Read more

8 Best Instagram Marketing tools in 2019 For businesses, Instagram is more than just an image sharing platform. With more than 1 billion active monthly users and over half a billion daily active users, Instagram is one of the best platforms to expand your business’s reach and find new prospective clients for your products orRead more

Instagram Modifications - Please Take Actions in your Dialogfeed Interface   Is Dialogfeed approved ? Dialogfeed is happy to announce that we are still approved for the 2019 new Instagram Modifications API: yes, for the 5th year of partnership, Dialogfeed is approved by Instagram, while lots of other providers are no longer able to getRead more

From 11 december 2018, Instagram post aggregation changed. Hereunder are the actions required and impacts if you use already or will use a hashtag or profile search via a social media aggregator such as Dialogfeed.   Modifications in a snapshot   Are you concerned by Instagram Update with your Aggregation provider ? Yes if youRead more

Step by step guide to convert your personal account into a business profile   Prerequisites Before beginning, please check you have the following : Have a Facebook Company Page . Not obvious at first sight but this is required because later you will need to link your Brand Instagram Business Profile to your Brand FacebookRead more

Update (december 2018) : check our new analysis about Instagram Graph API Changes replacing Instagram old API deprecated in december 2018   After Instagram (old) API shutdown in December 2018, no one can no longer search hashtag via Instagram API. Indeed Instagram Tag Endpoint ("Get a list of recently tagged media") enabled by public contentRead more

Best Tips for Successful Influencer Marketing on Social Media Technology has infused a shift in the marketing strategies of large and small businesses. Come to think of it, decades ago, distance and time stood as a barrier against a lot of endeavours inclusive of marketing. Traditional marketing measures required physically meeting potential customers to convinceRead more

People tend to focus only on Google for their searches and completely forgot that there are other search engines too. Yes, ranking on Google might be a best objective, as it is one of the largest search engines with more than 3 billion searches every day. But, you cannot deny that the market houses someRead more