Nowadays, events are considered insignificant without marketing. Digital marketing has become mandatory for events and businesses. Here we shall discuss a few of the unique digital marketing ideas which you adopt for the arrangement of any session or event.
Social media hashtags:
Use the social media hashtags and Instagram stories while promoting your event. This strategy gets quick attention of people.
Info-graphic:
It is recommended to design an attractive image of your event displaying information over it. Research suggests that info graphics get more attention of the audience than only the content.
Panelists:
Engage the panelists of the event in social media promotion. Ask them to use hashtags and share info graphics of the event on their social media accounts.
Professional photography:
It is highly recommended to use professional photography for promoting your event. Hire professional photographers for covering your event.
Wi-Fi hotspot:
Nowadays, internet has become the necessity of hour. People look for Wi-Fi at outside locations so make sure to have a Wi-Fi hotspot while arranging and marketing the event.
Brand ambassador:
The best decision you will take for the promotion of your event is the hiring of a brand ambassador. Get a paid brand ambassador for the promotion of your event among the stakeholders.
Informal social media posts:
While promoting event on social media, do not write the formal, dry content. Instead use a conversational language that sounds friendly. Engage the audience with the style of writing.
Tickets:
Ticket sale and ticket donation are two different things. If you want to spread the event across the country, then donate few tickets on social media platform. This will give exposure to your event brand.
Analytic tool:
It is important to remain informed about the progress of the event promotion. You can look for analytical tool which keeps you informed about the types of participants, speakers and their interests. It will enable you to organize an event according to the preferences of the audience.
Collaboration:
In order to engage maximum participants to your event, you can collaborate with the other brand. In this way, you will get extra promotion and will be able to benefit from the other brand’s marketing strategy.
Diverse:
In order to arrange an effective event with maximum participation, your event should be inclusive and diverse. Do not discriminate your audience on the basis of gender, creed, color or caste. Also add diverse content.
If you are running a medical company giving best medical billing services and want to promote your company’s events through digital marketing, then you should consult the Smyler.live company which aims to Live your event.
Smyler.live is the digital marketing company that organizes different types of events which are mentioned as follow:
- Conference / Meeting / Training / Intervention / Presentation / Debate / Courses
- Seminar / Kick-off / Product launch / Round table / General meeting
- Exhibition / Congress / Convention / Colloquium / Road show / National Day
- Pitch start-up / Hackathon / Investor meeting / Entrepreneur challenge
- Sport / Match day / Competition / Tournament / Team building / Competition
- Speeches / Inauguration / Forum / Participatory Policy / Exhibition / Vernissage
- Festival / Concert / Springboard / Gathering / Rally / Cultural outing
- Gala / Student Life / Graduation / After-work / Holiday Club / Weddings
Features of Smyler:
Smyler has outstanding features which no other digital marketing company possesses. It gives best services to the customers and coordinates with the customers during the arrangement of an event. Overall Smyler is a client centric organization that gives first priority to customers. Smyler performs following functions while arranging the event:
Inform:
Smyler communicates the participants about the event. It also shares the agenda with everybody participating in the event and thoroughly gets engaged with the people attending the event.
Share:
Smyler shares the event on social media platforms and other forums. During the event, Smyler do live streaming of the event and acts as a moderator between all the stakeholders. You can get instant feedback of the event by reading comments and questions on social media.
Animate:
Animation is one of the finest features of Smyler. It gives an interactive look to the event by engaging the audience through live polls and forecasts. It engages the audience in brainstorming through draws, quizzes and riddles.
Connect:
Smyler acts as a bridge between the organizers and participants of the event. It connects the stakeholders of the event.
Effective event:
If you want to organize an event and make it effective, then must focus on the participants. Make your session interactive. It does not matter whether the session is online or remote, as far as audience is fully engaged. During the session, ask the questions from the audience and take their opinion. Converse them in order to assess their interest in the session or webinar.