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As all social media platforms have started supporting hashtags, the use of hashtags for promoting a brand or a company is increased. There are 2.96 billion social media users around the world, according to Statista. If you are ready to engage with the vast target audience, planning your marketing strategies around hashtags becomes crucial. However,Read more

  The Coronavirus has locked up millions of people in their homes. Businesses have shuttered down, and economies are disrupted worldwide. What will be the future of the corporate world? Will your business be able to survive? How will you reach the clients? These questions are a challenge for every business, big or small. WhileRead more

What is UGC? Acronym for User Generated Content, Content Generated by users or customers. The main advantage of UGCs is its authenticity. Indeed, Internet users are neither paid nor mandated by brands to write this content. They, therefore, produce authentic opinions intended to help other users in their choices, in all areas (buying fashion, travel,Read more

Why use Social Wall to promote your brand?     Speaking of Social Wall it is a SaaS solution to gather all your social media posts in one place, Broadcasting them back in one place. It is, therefore, possible for you to post on your wall or several social networks at the same time onRead more

Employee advocacy is the mechanism by which a company or brand mobilizes its employees to become its ambassadors not only in their professional life but also in their everyday life, especially on social media. We also talk about employee ambassadors. Such a program can be geared to promote its brand to potential customers or itsRead more

The year is about to end. Marketing professionals across the planet are probably wondering what to expect in 2020. We all want our marketing campaigns to get all the attention. The Digital Marketing trends are constantly evolving, so it is always a bright idea to keep yourself ahead of the game. If you’re out ofRead more

Customer relationship is the new talk of the town. In the coming years, the relevancy of this term is bound to increase as organizations start focusing more on customer satisfaction and experience. Although there are many other platforms through which one can build customer relationships, social media has emerged as the popular choice in reachingRead more

In this competitive world, we are bombarded with huge amount of data on a daily basis. Whether we are scrolling through social media or watching TV, data is being consumed everywhere in the form of content. Top-notch marketers believe that content can make or break your brand. Gone are the days when companies used toRead more

We are living in an era of the internet. Everything is on the internet. A variety of businesses, especially, B2C (Business to Consumers) retail is touching the sky because of the internet. According to a recent study, a lot of consumers would like to purchase products and services from online retailers because it saves timeRead more