According to a recent study by Searchmetrics, social media shares such as Google +1 & Facebook shares are the most widely factors correlated with the good ranking in Google. Searchmetrics studies the statistic correlation between factors, being able to influence the ranking, and the effective ranking:
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A testimonial from a customer. Marketers well before Christ had understood this very deeply. “I can believe all the BS you’re telling me, but I’ll better believe one of your customers talking about it”. More generally, we call ‘Social currency’ any customers or non customers talking positively about your product, be it online or offline.
Last june, Facebook introduced hashtags on their platform. It did not make a big splash. After Twitter, Instagram & many others leading social platforms, Facebook was late into the game, and it appeared as ‘one more copy/paste’ of the giant. See my previous blog post for what It means for you.
(by Alexandre Vandermeersch, managing Director Dialogfeed) Facebook is looking a little more like Twitter. Indeed, Facebook announced the arrival of hashtags – this is already the case for many of us. This is a significant step towards the business in real time. Now, when you will click on a hashtag in Facebook, users will beRead more
Since a few months now, Dialogfeed has undergone many improvements, allowing you to manage even better your different widgets. Through our user-friendly backend, you can preview beforehand, your Twitter, Facebook, Youtube posts,… thanks to the Preview tab. This tab will also allow you to modify your posts as you wish it.
For many brands, the social media ‘strategy’ can be summed up to: a race to “Likes” and fans – with Facebook as central point. The results are up to their strategy: poor. After having met a dozen of marketing and social media manager in recent years, we have observed the following diseases:
Is Fab.com, the hugely successful design items shop, the only social commerce shop out there? With 8 millions customers in 26 countries, the e-commerce rising stars is not stopping – it’s actually shopping, buying smaller me-too competitors over the world. Social has been good to Fab, but did not help social commerce industry to rise.Read more
