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Best branding strategies you need to copy The catchphrase of any business now is “if you don’t establish as a brand, you are simply a commodity.” If this is the scenario, why do most of the small business owners hesitate to invest in brand building? Is it ignorance or lack of will to succeed?Read more
If you want to increase your impact on social media, create your own social wall in 5 minutes here. UGC and brand content: how it affects your sales Using user generated content is recognizing that fact that digital marketing has changed: consumers takes now an active part in the promotion process. A recent studyRead more
How big brands sell with high prices? Business is pretty much like a love relationship, you’re not the only candidate but you need to win the consumer's heart. In this day and age, it is pretty difficult to stand out in this overcrowded digital sphere. First, the internet is constantly evolving so itRead more
For many brands, the social media ‘strategy’ can be summed up to: a race to “Likes” and fans – with Facebook as central point. The results are up to their strategy: poor. After having met a dozen of marketing and social media manager in recent years, we have observed the following diseases:
