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Discover a New Technology Targeting Your Customers

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    Discover a New Technology Targeting Your Customers

    By Frédéric Escarieu | Blog, Display | Comments are Closed | 26 July, 2016 | 0
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    Bio of author 

    David Wicks is a Salesforce CRM trainer. He has many years of experience in installing the CRM in business systems. His expertise is indicated in magazines, websites, blogs and the Salesforce git. As a result, he is a valuable source of information about Salesforce. He was gracious enough to share it in this report.

     

    Discover a New Technology Targeting Your Customers:

    There are many business software solutions available today. Some require installation into your business machines while others can be accessed over the Internet. One of the most famous ones is the Salesforce CRM. It is a Cloud-based software solution that helps businesses to establish better customer relationships. It can be integrated into all the departments of your business. It will fit in the front end and the back end of the sales, marketing, human resources, payroll and even supply chain management departments. It has a short learning curve. Therefore, your employees can learn its features and how to use it in a matter of weeks.

    The effect of using the Salesforce CRM is immediate. One of the main ones is improved employee productivity. Since the solution is based in the Cloud, employees can simply log into the website portal and begin working. They can telecommute from their homes and complete tasks for the company. This convenience makes them more comfortable and improves the quality of their work. Salesforce is an effective Customer Relationship Management software solution. It has a host of built-in tools for this purpose. Read on to learn more about it.

    What tools are these?

    The Salesforce CRM has a number of tools that are geared towards making your customer relationships better. They include:

    1. The sales tool
    2. The customer service tool
    3. The WaveAnalytics tool
    4. The app tool
    5. The IoT tool

    The Sales tool

    This is the flagship tool of the Salesforce CRM. As indicated in the Salesforce git, the objective of every business is to make as many sales as possible. This tool empowers the sales department to close many deals and sell products or services. It does this by providing them with information about the customers. The tool gives them data such as:

    • Personal preferences
    • Their spending history
    • Their buying power

    With this information, the sales team is able to strategically position themselves when approaching the market. This significantly improves their ability to close deals and generate revenue for the company.

    The customer service tool

    Customer service is the point at which the business meets the market. It is a strategic point and therefore must be handled properly. This point of contact can mean the difference between gaining a customer and losing one. Salesforce helps your business to be fully prepared during this point. The customer service tool avails solutions such as call center software and portals for customer self-service. In this way, your business is able to provide a high-quality experience for customers. This leaves a positive impression, a sale and a loyal customer.

    The WaveAnalytics tool

    Data is the most important resource that a business can invest in. Information drives our world today. This tool provides businesses with data about the market and customer demographics too. The tool measures and provides the businesses with information about the state of the market, trends and the most attractive methods of presenting business processes such as advertising, sales and promotion. With this information, the respective departments can perform at an optimized rate.

    Conclusion

    The Salesforce CRM is the top business software of its kind in the world. It always leaves a positive impact for the businesses that invest in it. The tools described above drive positive growth in the business. It is a good investment to make.

     

     

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    Frédéric Escarieu

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