The arrival of the picture Marketing era is no longer a secret and not either the power of the picture on your marketing strategy. We evocated how to implement effective visuals on deskstop. Now, here are some complementary applications, ideal on mobile.
What is exactly Social Commerce ? For many people, social commerce is just another online shop on Facebook or using social media to assist the purchase or sale of products. Nevertheless, it goes much further than that: Social Commerce is mostly a new online retail model or marketing strategy integrating social networks or a peer-to-peerRead more
SEO is a priority for any website, but what is the link between social and SEO? The answer is simple: social networks (Facebook, Twitter, Instagram, LinkedIn, YouTube,…) help to improve the SEO of a website. The crossing both is then called social SEO. The goal is therefore to improve your ranking in the search engines,Read more
Social wall for event How to best use it and for which ROI ? Social walls are today easy to implement: lots of firms or organization do have Facebook, Twitter or Instagram contents to fuel a social wall in 5 min.
La Redoute, a top 3 ecommerce player in Europe (EUR 1 Billion of sales, mostly in textile category) recently launched #myredoute, a place where visitors can see pictures taken by La Redoute’s clients, wearing clothes they bought. Those brand ambassadors were sharing spontaneously a wealth of pictures on Twitter, Instagram and Facebook, and through aRead more
There about half a billion sites on the Web. Why should I come to yours ? More than ever, while usage of the Web is greater, it has become as well more concentrated: fewer sites concentrate a higher proportion of the traffic. Among them, top sites are of course social sites such as Facebook orRead more