When a company is facing a crisis, silence is never the answer. Averting your eyes from the troubles can only do you damage. You need to provide support to people as they are trying to make out the arising issues. That support can be rapidly provided thanks to social media. Even if you are awareRead more
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Website speed is a decisive factor for eCommerce success, and it’s easy to see why. The appeal of online shopping for many people is the fact that you can skip time-consuming tasks such as driving to the store, trying to find items on the shelf, or waiting in the checkout line. This means that, atRead more
By Frédéric Escarieu | Blog, Display, Ecommerce, Facebook, Hashtag, Instagram, SEO, Twitter, Youtube | Comments are Closed | 11 October, 2018 | 0
People tend to focus only on Google for their searches and completely forgot that there are other search engines too. Yes, ranking on Google might be a best objective, as it is one of the largest search engines with more than 3 billion searches every day. But, you cannot deny that the market houses someRead more
What is Evergreen Content? You may have noticed that nowadays, it’s all about content marketing, which is basically what you say, and most importantly how you say it. Customers want to know that you are an expert in your area, and one of the ways to prove it, is to produce evergreen content. WhatRead more
Black hat SEO techniques: are they worth it? What is black hat SEO? Any practice that intends to increase a website’s rank in search engines, through the violation of search tools’ terms of use, is considered “black hat SEO”. These unethical approaches can result in a website being banned from Google or Firefox, forRead more
How to master Hootsuite? Although the whole point of social media interaction is to be spontaneous, plannfication is key. Hootsuite enables you to post constantly to increase your social media presence, even while being out of the office. Bad social media organization results in lack of impact on your targeted market, thus reducing theRead more
4 timeless tips to improve your on page SEO On page SEO is about more than just checking a few items off some list. Now more than ever, on page SEO has become complex, with optimization building on all the traditional elements we knew from years past. This article explores a few timelessRead more
By Frédéric Escarieu | Blog, Facebook, Instagram, Linkedin, Social wall, Twitter, Youtube | Comments are Closed | 3 October, 2014 | 0
SEO is a priority for any website, but what is the link between social and SEO? The answer is simple: social networks (Facebook, Twitter, Instagram, LinkedIn, YouTube,…) help to improve the SEO of a website. The crossing both is then called social SEO. The goal is therefore to improve your ranking in the search engines,Read more
According to a recent study by Searchmetrics, social media shares such as Google +1 & Facebook shares are the most widely factors correlated with the good ranking in Google. Searchmetrics studies the statistic correlation between factors, being able to influence the ranking, and the effective ranking:
