5 Reasons to Integrate Social Strategy Instagram -

5 Reasons to Integrate Social Strategy Instagram

By Laurent Mayer | Ecommerce, Event, Hashtag, Instagram, Social wall, Tools | Comments are Closed | 18 January, 2016 | 0

Your Social wall, you guessed it, is at the service of your overall communications strategy and serves in particular to enhance your social stream.

Because the image is essential , we chose today to emphasize the value of integrating Instagram to your social strategy , since it is THE social network photo sharing .

You doubt ? We are going to show that to you with a fresh computer graphics !

1. Integrating instagram is integrating is a social network with strong growth

At this level , we no longer talk about progress but explosion.

This explosive growth has surprised even the creators themselves, who had not dared to bet on a rapid craze ( first day : 25,000 downloads ).

You think this is a specific social network across the Atlantic ?

Think again : 76 % of users are located outside the United States.

2.To build your social strategy with a social network in which users are young and passionate

53 % of users of the platform are under 29, and 62 % of young Americans between 12 and 17 on the network , no one can predict the crystal ball that will take this important social network in coming years.

Know to tame its codes and ripen a specific strategy on Instagram to feed your brand.

3. Integrate Instagram and enjoy its ultra- engaged audience

The Instagramers , ” Igers ” for the regulars, are highly engaged users.

The time investment you will devote to develop your community on Instagram , and time spent for the creation of specific content will therefore be recouped quickly ( especially if you use the right tools : see for example here)

4.The effectiveness of the advertising offer on Instagram to boost your social strategy

For two years, the marketers can be happy for improved advertising tools available to them to interact with their audiences.

Targeting tools , statistics, Call to Action buttons …

Instagram recently introduced to the public formats and purposes campaigns tailored to your strategy.

Remember to take this strike force and play with this proximity by staging your brand in the newspaper .

Set out your target and develop your communities to co- write with them your brand story, posted on your social walls, will make them and your employees proud.

5. Instagram ‘s social network of the future with 100% mobile usage

With a 100% mobile user base and exclusive visual content, Instagram assists users in their daily lives.

Mobile use is the future … Instagram is therefore the social network to have in your pocket.

The success of your presence on Instagram will be linked to your ability to adapt to the specificities of its uses and create dedicated visual , which apparent spontaneity promote engagement and building your community.

Beyond your own content creation , the challenge is also to encourage the production of content by your customers / potential customers on Instagram ( see our article on the use of User Generated Content )

Hooked , it may well be that the desire to create an Instagram contest tickles you ;)

At the risk of repeating ourselves , we strongly encourage you to use Instagram and create visuals dedicated to co-build with your communities the image of your brand.

Before you start , take time for a true reflection and read the 6 key areas for a successful strategy Instragram

No tags.

10 Content Audit Tools That Make Content Analysis Simple

By JB | Comments are Closed

Running a content audit is all about knowing what you want to achieve before you get started. It’s no use going into the exercise blindly and hoping it makes a difference to your brand becauseRead more
12 Tips for Writing Brand Content for Social Media

By JB | Comments are Closed

Should you care about branded content? If you care about brand awareness, customer engagement, and relationships, the answer is yes. Branded content has proven value. A study by IPG Media Lab showed that brand recallRead more
Top Start-up Marketing Tools to Build and Scale Your Business

By JB | Comments are Closed

It is the age of entrepreneurship Unsurprisingly, the extremely favorable conditions in the business world have led to tremendous growth in the number of small business start-ups today. Today, people from all over theRead more
Using Instagram Challenges To Boost Business Profile

By JB | Comments are Closed

It goes without saying these days, but social media is a hugely valuable tool for businesses. There are so many opportunities for integrated advertising, promotion and customer relations in an environment which is informal andRead more
Tools for making Social Media Marketing More Effective

By JB | Comments are Closed

Online marketing is the world’s most effective brand promotion technique and social media marketing defines almost the entire concept. Everyone want a marketing effective for his company. As it is, Social media marketers from allRead more
7 Amazing Features of Social Wall to Increase Website Performance

By JB | Comments are Closed

Introduction: Social media platforms have gained popularity with the passage of time. With approximately 1.86 million users on Facebook only, social media has shadowed our cultural norms an everyday activities. Everything can be watched onRead more
Social networks: allies or enemies of the company?

By Marketing | Comments are Closed

Personal or professional life, private or public space: social networks blur the borders in the company. Their untimely use can divert employees from their primary mission, or even pose a threat to the e-reputation ofRead more
Why Social Media Should Be A Primary Marketing Tool In Your Business

By Marketing | Comments are Closed

Social media is a highly effective marketing and advertising platform. There are many driving factors behind the success of social media marketing. Statistics show that there are over 2.77 billion social media users in theRead more