2017, the era of the mobile commerce!
For the first time, the mobile commerce will grow faster than e-commerce, + 200% according to the forecasts. All the online sellers should not miss the opportunity of making their website compatible with all different mobiles if they don’t want to see a decrease in their sales figures.
In this infographic, Dr-Discount presents you the incredible success of the mobile commerce. This trend is mainly coming from Asia where the mobile and tablets are principally used compared to desktop computers. Moreover, the usage of mobile device as a way of payment grew very quickly on the Asian continent for the past 5 years. This is the reason why the main countries in the m-commerce market are Japan, South Korea and also Australia.
The growth of m-commerce is also an opportunity of exponential growth for emerging countries like India, Taiwan or Malaysia. Indeed, in countries where companies have a lot of difficulties to settle down, it is easier to open an e-commerce or m-commerce to offer its products.
For some companies, m-commerce already reaches 600% of growth. For example, a company like Apple has approximately 59% of its clients who buy exclusively through their mobile devices. Nothing surprising when we observe the diversity of the offer on the App Store on mobiles and tablets.
Logically, the main areas for the m-commerce are multimedia, cultural products like books, games or music and also interior design and decoration. The emergence of the Internet and also the incredible growth of mobile sites and other applications are also the main reasons that explain the development of m-commerce.
This fascinating growth of the m-commerce is not about to stop: more and more people own a Smartphone and/or a tablet, free Wi-Fi connexion is offered in more and more place. Mobile device is part of the daily life of almost every population. The world demographic is growing. As a consequence, we should expect an enormous growth of the m-commerce.
It’s the companies’ best interest not to miss the m-commerce’s train like they should not have missed the e-commerce’s one. Otherwise, they would have their customers go away to the benefit of companies considered more attractive.
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